Strong brands are not only seen, but felt. A brand extension should never be an afterthought, but a natural continuation of a brand’s story. Every product, object or garment starts with clarity: understanding what a brand stands for and why it exists. From there, concepts are shaped that feel authentic, intentional and relevant. Design, strategy and craft come together as one integrated process. The result is work that feels grounded, considered and made to last.
OUR STORY
It all started with the desire of a place that reflects creative freedom. After years of working in the fashion industry, I kept one dream alive; building a brand.
Over time, and after many talks with my closest friends and family, that idea became more defined. I felt more space to work on multiple brands, not only on MOER. There were simply more ideas than time.
While working on the first projects, it became clear very quickly. This was it, and big love for the ones who believed in MOER from the start.
I didn’t need a big plan or a clear end goal. I still don’t know where this is going to end. I just believe that if you follow the things that give you energy, the things that make you smile, you end up in the right place at the right time.
SHAPE WHAT'S NEXT
At MOER we invite brands, makers, and dreamers to explore what wants to emerge - together.
Ready to shape your story?